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A Guide to Satisficing – Knowing When Good Is Good Enough

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Jul 10, 2013

If you’ve grappled with prioritising and multi-tasking, your productivity levels must already be on the rise. Now it’s time for a radical change in the way you approach tasks and decisions by learning about the third strategy for coping with information overload: satisficing.

Simply put, satisficing is recognising when something is good enough as it is to be considered complete, instead of wasting valuable resources to unnecessarily improve it. Whether you relate satisficing to a relevant task or to making a decision, the time and effort that it can save you will increase your productivity significantly.

Satisficing: a process “through which an individual decides when an alternative approach or solution is sufficient to meet the individuals’ desired goals rather than pursue the perfect approach,” — Herbert Simon 1971

Satisficing combines the words ‘satisfying’ and ‘suffice’ and is a term originally coined by Nobel laureate economist Herbert Simon, when describing his theory of bounded rationality. He applied the theory to decision making and suggested that people did not possess the brain power to evaluate all the possible options and choose the best one when they were deciding on a course of action, and that instead they would settle for a sub-optimal option as long as it met their requirements.

Increasing Productivity Through Satisficing

While the original use of the term "satisficing" related to decision theory, you can easily apply it to every aspect of life to make you more productive.

If your boss gives you four tasks to complete in one day, you can be sure she prefers to find each task satisfactorily completed at the end of the day than to discover that a single task you have worked on is finally nearing perfection.

The opposite of satisficing is maximising or optimising, which means achieving the best possible outcome. However, if getting to that point is costly in terms of time or other resources, then the outcome may not be any better than settling for an adequate outcome.

The ideas of satisficing and maximising can be applied to many aspects of life. Take house-hunting as an example: Most people have a set of specific criteria for their ideal house.

Perhaps it needs to be within a certain price bracket, with a minimum number of bedrooms, with car parking or a garden, and possibly within a certain radius of the office. Others might need space for a full recording studio, a paddock for the pony, and a newsagent within walking distance for the Sunday morning papers – to each their own.

  • A true satisficer will keep looking at houses until one comes along that meets all those criteria, and will then put in an offer right away without waiting to see if there are any better houses out there.
  • A true maximiser will insist on viewing each and every one of the available houses that meet their criteria before making an offer, and will worry forever more that an even better house might have come on the market the following week.

Three Steps to Effective Satisficing

Step 1 – Decide whether to satisfice or maximise

Whether you are naturally a satisficer or a maximiser, there will be occasions when both strategies are appropriate. This often depends on the impact of the relevant task. For example, if you are performing a necessary, but routine, work task that won’t have profound repercussions, then satisficing may well be appropriate. On the other hand, tasks such as writing a CV or filling in a job application could have a significant impact on your future career, and may require maximising instead. Of course, even with these tasks there will come a point when you have to stop and say “good enough.” Of course, you’ll want to carry on improving them well beyond the point where they simply tick all the boxes.

Step 2 – Establish your minimum requirements

Effective satisficing involves being crystal clear about your objectives so that, when they are complete, you can decide the task is complete. If your boss or colleague gives you a task, ask them to be specific about their requirements so you know what is expected and can define your endpoint. Remember that quality is important. When you’re establishing the minimum requirements for your task, set the bar reasonably high. It’s a mistake to think that satisficing means settling for something that is substandard. If in the first place your objectives are qualitatively high and well defined, the results will be excellent, even if you feel there is still room for improvement.

Step 3 – Be strict on completing your task

Keep track of how your task is progressing against your minimum requirements. Be strict with yourself. However tempted you are to keep making little improvements or additions, end the task once all your objectives have been met. Worrying about whether or not the outcome really is good enough or whether you should have carried on working may take up more time and energy than maximising the task in the first place.

Suffice Not Sacrifice

Many people wrongly assume that the word satisficing is a combination of satisfying and sacrificing. In fact there is no sacrifice with satisficing, since it ensures that all requirements, goals, or aspirations are adequately met. Generally when people satisfice, they don’t know whether they have missed out on a better opportunity, or whether they could have significantly improved the outcome of the task which they were undertaking, because they stop when they have completed their targets. As long as you think carefully about the minimum requirements for the task or decision and set the bar fairly high, satisficing can still provide excellent results with a fraction of the time and effort you would put into maximising.

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